MARKETING ANALYTICS

Closing the loop on all campaigns will take you in directions you never thought of.

Great marketing is based on a the right combination of art and science. Don’t leave out the science. From applying predictive models which dramatically improve campaign performance to testing just about everything, our campaigns enter the market in a strong position and then just get better with data-driven learnings.

MARKETING ANALYTICS SERVICES

  • Data Strategy & Your MarTech Stack

  • Customer Segmentation

  • Third-party Data Enhancements

  • LTV & Churn Models

  • Predictive Analytics

  • Testing Plans

  • Campaign Analysis & Reporting

  • Marketing Mix Models

 

ESTABLISHING A MARKETING ANALYTICS ECOSYSTEM